Director of Optical Paradox:
design solutions

Jennifer Clowes, 32, F 
                             
BA (Hons) Graphic Design
                              
Mac User, art & design, spiritual geek -
Photoshop, Dreamweaver, Flash, Illustrator

"I graduated with a BA (Hons) in graphic design but have since learned to adopt my skills towards web design. My main objective is to find a balance between form and function, design & usability. I prefer web to print because I feel more in control of the design process, how everything has to come together and how the viewer can interact with elements of your website. But I am willing to turn my hand to anything if the opportunity arises....

I think graphic / web designers need a combination of skills to be effective such as: creativity, abstract thinking, technical skill, intelligence, enthusiasm and confidence. I remember my tutor telling the story of two students: one was a useless graphic designer but was blessed with the gift of the gab and blagged his way into a top position in a professional design company whereas the other had amazing talent but no confidence and ended up working in pizza hut."